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When it comes to organic Search Engine Optimization the first step of every campaign is going to be your keyword selection. Why? Because every other aspect of your SEO campaign will stem off of your keyword selection, whether it is your content, linking building, website structure, etc.

Ever wonder, how to you pick the right keywords for your business? Well, that is a incredibly simple process and we will explain step by step how the biggest and best Digital Marketing Companies choose the correct keywords to target for there clients.

The President of Blue Fusion Digital, Shane Hampson, provides insights in how to select the correct keywords for SEO in the brief video below.

Shane also discusses:

  • Low hanging fruit
  • Why the highest trafficked keywords may not the best option
  • How to hone in on keywords you can rank for

Things you will need too follow along:

  • A Gmail account to access the Google Adwords Keyword Planner (It’s free!)
  • A few ideas for keywords you think you want to rank for online


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Please also feel free to contact us with any other questions.