Dallas Based Reputation Management Services
Blue Fusion Digital is a digital marketing optimization company that specializes in online reputation management services and online reputation marketing.
What is reputation management?
Reputation Management is the process of burying or deleting harmful or derogatory information about either an individual or a business on the search engines. A great example would be if a rival competitor wrote a harmful review on Yelp, Rip Off Report or any other review website that clearly isn’t true. This one review can escalate into a variety of different issues, first issue is everyone on the web can see it! Why is that especially impactful? If you are a business that gets a lot of referrals, people are going to look you up whether it is for driving directions, what to expect, etc. well, guess what they see when they search for your business name? A bad review or low star rating! Harvard, Neilsen Group and Pepperdine have all done studies that show a consumer is 80% likely to trust a business with a 4 star rating or higher but only 14% likely to trust a business if it is a 3 star or lower!